OUR APPROACH


Deliberate from day one.

Two decades of managing complex events has taught us that the process is everything. Here's ours.

STEP ONE

01

STRATEGY

Before planning begins, we take the time to understand your goals, your audience, and the experience you want to create. From there, we build a strategy tailored specifically to your event.

We start by listening.

  • Goal & audience definition

  • KPI setting

  • Budget alignment

  • Timeline planning

WHAT THIS COVERS

Colorful fireworks display over a city skyline at night, reflecting on a river with a bridge.

STEP TWO

02

PLANNING & COORDINATION

ESP Partners manages the complex operational layer to ensure your production is executed. We've done it time and time again and we know how Minneapolis works.

We handle what others can’t.

STREET CLOSURES ~ PERMITTING ~ VENDOR MANAGEMENT ~ POLICE SUPPORT

STEP THREE

03

ON SITE EXECUTION

On event day, we manage every moving part, lead the team on the ground, and handle whatever comes up in real time. You can focus on your guests and your goals, not the logistics.

Calm on the day it counts.

WHAT THIS COVERS

  • Run-of-show management

  • Staff & vendor direction

  • Real-time problem solving

  • On-site leadership

STEP FOUR

04

POST-EVENT REPORT

ESP Partners takes the time to review results, capture key takeaways, and identify opportunities for what comes next.

We close the loop.

WHAT THIS COVERS

  • Performance review

  • Wins & learnings

  • Opportunities identified

  • Future planning

“I’ve spent over two decades working events in Minneapolis. Over time I’ve learned how to navigate the logistics, the permitting, and the coordination that make everything come together successfully.”

- MARK RAUSCH

ESP PARTNERS FOUNDER

event expertise

Tier 1


20 +

years of experience

BRING THIS PROCESS TO YOUR NEXT EVENT

Tell us about your production and we'll build the right plan from day one.

Ready to start planning?